Privacy Policy
Effective Date: November 1, 2024
Welcome to Ranch Advisors ("Website"), operated by Wye River Holdings LLC ("Company", "we", "us", or "our"). We are committed to protecting the privacy of your information and maintaining transparency about how we collect, use, and share your data.
By accessing or using our Website, you agree to be bound by this Privacy Policy. If you do not agree with any part of this policy, please refrain from using our Website.
This Privacy Policy explains what data we collect, how we use it, how we protect it, and the choices you have regarding your information. We may update this Privacy Policy from time to time, and changes will be effective upon posting on our Website. We encourage you to review this page periodically for updates.
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1. Definitions
- “Personal Information”: Information that identifies you as an individual, such as your name, address, email address, phone number, payment information, account username and password, and other similar information.
- “Prospect Information”: Personal Information provided about someone other than yourself (e.g., when purchasing a gift or submitting another individual’s data).
- “Non-Identifying Personal Information”: Information that does not directly identify you, such as your browser type, IP address, domain name, referring website, pages viewed, and usage behavior on our Website.
- “Aggregated Information”: Data about groups of individuals where identities are not known and cannot be inferred.
- “Business Contact Information”: Information related to a person’s business, such as name, title, business address, or business email.
2. Information We Collect
2.1 Personal and Prospect Information
We collect Personal Information when you voluntarily provide it to us, such as:
- When you fill out forms, sign up for services, or submit inquiries.
- During transactions, including purchases or investments, conducted on or through our Website.
- When suppliers or third parties provide your information to us in connection with their services.
We may also collect Prospect Information if you provide data about someone else, such as when submitting another individual’s details for a service or purchase.
2.2 Non-Identifying Personal Information
We automatically collect Non-Identifying Personal Information to enhance the functionality and performance of our Website, including:
- IP addresses, browser types, and operating systems.
- Information about how you use our Website, such as pages viewed, time spent, and links clicked.
We may use cookies and similar tracking technologies to collect this data. Cookies help us improve your experience, save preferences, and deliver personalized content. You can control cookie preferences through your browser settings.
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3. How We Use Your Information
We use the information we collect to:
- Provide and improve our services, including franchise brokerage, franchise development, and franchise investment opportunities.
- Process transactions, fulfill orders, and respond to inquiries.
- Personalize your experience and deliver relevant content or recommendations.
- Communicate with you about your account, transactions, or updates related to our services.
- Conduct research, analytics, and reporting to improve our business operations.
- Comply with legal obligations or enforce our Terms and Conditions.
3.1 Marketing and Communications
We may use your Personal Information to send promotional materials about our services or those of trusted third parties. You can opt out of marketing communications at any time by following the unsubscribe instructions provided in the emails or contacting us directly.
3.2 Data Sharing with Trusted Third Parties
By using our Website, you consent to our right to sell, share, or transfer your Personal Information to trusted third parties, including:
- Marketing partners, for promotional purposes.
- Business affiliates, to offer related services that may interest you.
- Service providers, such as payment processors, email platforms, and analytics companies, who perform functions on our behalf.
We ensure that third parties receiving your data are subject to confidentiality agreements and adhere to applicable data protection laws.
4. Children’s Privacy
Our Website is not intended for children under the age of 16. We do not knowingly collect or process Personal Information from children. If we become aware that we have inadvertently collected data from a child under 16, we will take steps to delete it.
5. Data Security
We take reasonable administrative, technical, and physical measures to protect your Personal Information from unauthorized access, loss, misuse, or alterations. These measures include:
- Secure Sockets Layer (SSL) encryption for data transmission.
- Restricted access to Personal Information within our organization.
- Regular security assessments of our systems and processes.
While we strive to protect your data, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security.
6. Retention of Information
We retain Personal Information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, comply with legal obligations, or resolve disputes. When no longer needed, we securely delete or anonymize your data.
7. Access and Control of Your Information
You have the right to:
- Access the Personal Information we hold about you.
- Request corrections to inaccurate or incomplete Personal Information.
- Withdraw your consent to data collection, subject to legal or contractual obligations.
To exercise these rights, contact us at [email protected]. We will respond to your request within a reasonable timeframe, generally within 30 days.
8. Business Transfers
In the event of a merger, acquisition, sale, or transfer of assets, your Personal Information may be transferred as part of the transaction. Any transferred data will remain subject to this Privacy Policy unless you are notified otherwise.
9. Disclosure of Information
We may use or disclose your Personal Information without consent if:
- Required by law, court order, or other legal processes.
- Necessary to protect our rights, property, or safety, or that of others.
- Reasonably necessary to prevent fraud, enforce agreements, or pursue legal remedies.
We will not disclose more information than necessary for these purposes.
10. Cookies and Tracking Technologies
Cookies and similar technologies are used to:
- Enhance your browsing experience.
- Analyze website traffic and usage patterns.
- Deliver targeted advertisements or marketing.
You can manage your cookie preferences through your browser settings. Note that disabling cookies may limit certain features of the Website.
11. Links to Third-Party Websites
Our Website may contain links to external websites. We are not responsible for the privacy practices or content of these third-party sites. We encourage you to review the privacy policies of any external sites you visit.
12. Communication Preferences
By using our Website and providing your contact information, you consent to receive communications from us, including emails and text messages, regarding your account, services, and other relevant updates. Standard carrier fees may apply. You may opt out of communications by following the instructions provided in the messages or contacting us.
13. Changes to This Privacy Policy
We reserve the right to update this Privacy Policy at any time. Material changes will be posted on this page, and we may notify you via email. Your continued use of our Website after changes are posted constitutes your acceptance of the revised policy.
14. Contact Information
For questions or concerns about this Privacy Policy, please contact us at:
Email: [email protected]
Website: www.ranchadvisors.com
